for submitting your artwork for printing:
Macintosh Formatted Zip Disk (100 MB Only), 3.5" diskette, FTP site*
Adobe Illustrator - Make sure that all fonts are converted to
Eliminates the need to include fonts and prevents the possibility of
an undesired font substitution. If a graphic is placed in
document make sure to include the original file. Also all graphics
placed at their final print size. Save all files as Adobe Illustrator
Adobe Photoshop -Save files as EPS (binary encoding) or TIFF
All files must have an effective resolution of 300 dpi (Dots Per Inch)
or 400 dpi if the file includes text. Effective resolution is the
the file has at its final print size. When the dimensions of a file
increased the resolution decreases and when the dimensions of a file
decreased then the resolution increases. i.e.. If you have a 1" x 1"
at 300 dpi and then you place it in a document at 2" x 2", the
resolution of the file is now 150 dpi, which will not print clearly.
Please do not upsample a file. Upsampling is when a low resolution
saved to a higher resolution without changing the dimensions. This
adds more pixels per inch resulting in a blurry image that will print
Bitmapped graphics must be saved at a resolution of 600 to 800 dpi. If
file you are submitting is ready to go to print and requires no clean
the files must be saved in CMYK for full color images or Grayscale for
& White. Please make sure files are not saved in RGB.
Hard Copies: If submitting a completed file for printing be
sure to include
a hard copy of the final piece.
Ad Colors: All colors must be CMYK for full color process
Trapping: Trapping must be done prior to ad submission. It is
responsibility of the designer creating the ad to apply the correct
If you have any
questions regarding submitting files please
question to us and we will be happy to answer them for you.